Women’s League Regional Event in Irvine, CA
Learn about collaborative opportunities within the Esports industry
Retail brands, design, real estate and REITs, Esports and gaming industry professionals interested in learning more about the existing and future synergies between two powerful industries won’t want to miss this exciting panel discussion. The emerging opportunities between retail and Esports industries is projected to be an impactful partnership, creating a “game changing” zeitgeist that could inform the future expectations of consumer experiences.
Date: Wednesday, October 16, 2019
Time: 6 p.m.-8:30 p.m.
Location: MG2 Office Building, 9th Floor, 3333 Michelson Drive, Irvine, CA 92612
The event is FREE to the industry, but registration is required to reserve your spot.
Schedule of Events:
6:00pm – 7:00 Networking (light h’orderves and Open bar – wine and beer)
7:00pm – 8:30 Panel Discusson
Panel Discussion: Game On! How retail brands and REITS can activate, engage and learn from the world’s fastest-growing event platform – Esports
For many, Esports continues to be an elusive industry – not well known or understood. But this market has seen impressive year-over-year growth, worthy of our attention. Esports (electronic sports) is the competitive sector of gaming, with hundreds of tournaments, events and festivals hosted around the world, some with multi-million dollar cash prizes. Rivalling the spectatorship, sponsorship dollars and revenue of traditional professional sports, Esports is swiftly positioning itself to be the next big thing in sports activations.
The Shop! Women’s League is proud to sponsor this highly relevant panel discussion, which is open to anyone involved in retail. In this special regional event, Myra Vaughn, AIA, LEED AP, of MG2 will moderate a panel of leaders within the Esports and gaming industry to discuss the power and growth of Esports, how retail brands and REITS are successfully activating and engaging this industry, and the potential opportunities for future collaboration and mutual benefit.
Daniel Kelley, Director, HyperX Corporate Marketing
Nate Eckman, Founder and CCO, Ultimate Media Ventures
Simon Temperley, Chief Revenue & Marketing Officer, Allied Esports International
Myra Vaughn, Principal, MG2
Who should attend
Retail brands, design, real estate and REITs, Esports and gaming industry professionals that are interested in learning more about the existing and future synergies between these two powerful industries should attend. The emerging opportunities between retail and Esports industries is projected to be an impactful partnership, creating a “game changing” zeitgeist that could inform the future expectations of consumer experiences.
Why it matters to the retail industry
In 2018, Esports realized a total revenue of $906 million, a 38% YOY increase from 2017. And, current projections forecast Esports to be a $2 billion industry by 2020! The gaming market recognized 2.3 billion gamers in 2018 spending approximately $138 billion on games and accessories.
Predominantly comprised of Gen Z and Millennials, the holistic experience of competitive gaming transverses the console (Xbox, PlayStation, Nintendo), the gaming PC, the live streaming platform (Twitch, YouTube, Mixer), multi-player vs. single-player games and the emergence of event activations, ultimately creating a powerful, attentive and loyal global community of like-minded gaming “Hyper-Lifers.”